Regressive Remorse is a common experience resulting from hedonic adaptation, causing us to perceive previous versions of products or services as inferior after experiencing an upgrade. For businesses, effectively communicating the value of an upgrade is crucial in overcoming customers' initial resistance.
Read MoreBe mindful of the amount of choices customers must make. Too few choices and they feel underserved. Too many choices and their overloaded brains resort to buyer’s remorse. Check out the infographic on the choice overload.
Read MoreThe SWOT analysis is an instrumental tool in assessing the standing of a company or organization. Its acronym stands for Strengths, Weaknesses, Opportunities, and Threats, and organizes thought processes for important decision making.
Read MoreBy plotting our tasks over the four quadrants of this model based on importance and urgency, The Eisenhower Matrix affords us a more logical rationale to an otherwise chaotic day.
Read MoreHave you ever been caught in a dilemma of major life decision? Whether it was a career change or moving to a different state? Perhaps The Rubber Band Model can help drive your decision more efficiently.
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